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CSU 8/2011: MELINDA GATES ON LEARNING FROM COCA-COLA

Wednesday, 5th of January 2011 Print
                                                CSU 8/2011: MELINDA GATES ON LEARNING FROM COCA-COLA
 
Melinda Gates has some comments, not all flattering, on how we do messaging for health and nutrition.
 
http://blog.ted.com/2010/10/12/3-lessons-for-nonprofits-from-coke-melinda-french-gates-on-ted-com/
 
Good viewing.
 
BD

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